Consumer and Retail
Rethink retail to
put customers first
put customers first
Deliver innovative, personalized
customer experiences
customer experiences
Overview
Kyndryl empowers retailers to meet the challenges of today’s industry landscape with capabilities and expertise that help them deliver a unified and differentiated customer experience.
Enhance retail with multisensory experiential commerce
Build an agile supply chain
Create a unified retail enterprise
Consumer and Retail
Rethink retail to put customers first
Deliver innovative, personalized, and secure shopping experiences
Kyndryl empowers retailers to meet the challenges of today’s industry landscape with capabilities and expertise that help them deliver a unified and differentiated customer experience.
03
things
to know
to know
01
71% of customers
Say they expect personalized interactions, and 76% say they are frustrated by experiences that lack a personal touch..
Source: McKinsey & Company.
02
64%
64% of shoppers said a hybrid of in-store and online was their main method of shopping in the previous six months.
Source: Bazaarvoice
03
$388 Billion
By 2026, retailers’ global investments in digital transformation tools are expected to reach $388 billion, growing by 18% a year.
Source: CIO.com
industry experts
Our experts, your challenges
Read the Q&A with Kyndryl retail expert, Kayla Broussard.
QHow does a retailer build the frictionless, connected, omnichannel experience its customers expect?
AThe one common denominator across all touchpoints is the customers. Retailers at the forefront of this idea are investing in four key areas:
- Merge your physical and digital space into a connected phygital experience
- Update your storefront to accommodate current shopping behaviors
- Build a strategy on a foundation of good data
- Elevate the employee experience by empowering your employees to act in the customer’s best interest
QWhat are some ways that retailers can modernize their storefronts?
A Focus on improving data practices and empowering associates from the warehouse to the storefront with access to data from across their enterprise.
Embracing technology is essential, as is investing in the infrastructural and operational transformation that helps you create a seamless omnichannel customer experience.
Embracing technology is essential, as is investing in the infrastructural and operational transformation that helps you create a seamless omnichannel customer experience.
QHow important are agile supply chains for retailers?
ASupply chain and logistical disruptions have cut across nearly all industries the past few years, from consumer product goods and automotive to tech and more. To continue to succeed, retail businesses must ensure they can put the products their customers are paying for in their hands when they expect it.
Kayla Broussard
Chief Technology Officer,Consumer and Travel
Kyndryl
Kayla Broussard
Chief Technology Officer,
Consumer and Travel
Kyndryl
Chief Technology Officer,
Consumer and Travel
Kyndryl
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