Featured articles from eminent experts

Companies’ AI advantage will soon be outside in

Article by
Alex Rutter

AI is being done to leaders. Advantage will come from employees at the edge, who turn real‑world friction into innovation and create differentiated value that strategy alone can’t replicate.

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Innovation asymmetry: a fine balance

Article by
Professor Hiroshi Shimizu

As knowledge becomes commoditized, companies must generate new ideas from within. Strong in‑house research and motivated talent create unique advantages that competitors can’t imitate, driving faster growth and long‑term resilience.

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The new AI partnership playbook

Article by
Madeline McCrea

Organizations struggle to scale AI not because it fails, but because ownership is fragmented. Enterprise innovation demands ecosystem leadership with shared data, accountability, partnerships, and operating models that modernize and innovate simultaneously at scale.

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